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Hello! I’m Siarhei, a designer and digital producer who helps businesses and organizations meet their strategic goals.
I run my own practice called Siarhei Design™, which serves as a playground for my individual work as well as for extended creative and technology teams. We’re based in beautiful Vilnius (Europe), but our reach extends far beyond. Our clients hail from New York, San Francisco, LA, Sydney, and London, making our work truly global.
Design, for me, is a thoughtful, goal-oriented, and business-centered process that unlocks opportunities for growth and innovation. Drawing on my extensive consulting experience and a 3-year tenure as the VP of Design at a leading US tech firm, I bring a unique set of tools, insights, and practices that guarantee smooth and fruitful collaboration with any organization.
Siarhei has been an incredible designer to work with on building our brand and design as a company.
Founded in 1690, Barclays is one of the most iconic financial institutions on the planet. Its fintech platform Rise operates on multiple continents, uniting founders, partners, clients, and fintech enthusiasts to facilitate growth and innovation. I worked closely with Rise’s London and New York branches to bring their new website and community app to life.
With the goal of promoting the Rise brand and onboarding new fintech companies to the community, as well as enhancing the experience for the existing members, we completely redesigned the Rise digital platform. While treating the physical spaces and events as the focal point, we augmented the real-world experience with a host of useful services and aids. Attending and tracking events, connecting to new clients or vendors, or simply booking your meeting room—all of this is now possible thanks to the Rise app.
The updated Rise website introduces the community to the brand, lists locations, services, and amenities, allows guests to RSVP to events, and book a tour of the premises.
The membership app allows users to book meeting rooms, connect to other Rise members worldwide professionally or socially, and PSVP to events.
Argyle is the payroll connectivity leader that created and defined the whole new business category with the goal of modernizing financial services. I worked with Argyle from its first product prototype to the $55M Series B round and beyond.
Throughout my four-year engagement with the company, I embraced diverse roles and wore many hats. My contributions involved building a world-class design team, establishing and managing a company-wide design system, shaping the brand identity, nurturing vendor relationships, as well as actively supporting fundraising and board meetings. These efforts played a pivotal role in shaping Argyle’s success, as affirmed by the company CEO, Shmulik Fishman.
The Argyle marketing website is the single biggest driver of the company’s sales pipeline. Argyle Console is a self-service platform for managing data connectivity. Docs is an extensive knowledge base for the Argyle integration. Argyle Admin is an internal tool for managing the team and payroll connectivity infrastructure.
Argyle Link is an integration module that allows borrowers to connect their employers to financial services in a frictionless and user-friendly way.
Going far beyond the logo’s custom-designed typography, the Argyle brand includes a comprehensive list of design as well as brand messaging rules, all packaged in a beautiful publicly available website.
Every Argyle fundraising memo and investor update was aided by the design team, elevating the narrative, the storyline, and its visual appeal ultimately helping connect with investors on a deeper level.
XSpace is a unique multi-purpose commercial condo franchise from Austin, Texas. It could be used as a garage, self-storage, gaming studio, workshop, warehouse, or anything else. Adorned with a swanky river-view lounge, it’s also a place to meet and socialize.
To signal this versatility and multi-directionless, Swiss agency Brand Affairs came up with the name XSpace, where the X signifies the infinite freedom of choice. I worked with the XSpace and Brand Affairs teams to bring the visual part of the branding project to life. The boxy three-dimensional X and the bulky, unapologetic typography capture the essence of the concept and instantly convert a regular commercial unit into an exciting place of interest. The derived patterns and accent colors also make the brand application options seemingly infinite, akin to the original idea of the space.
The branding project consists of a unique XSpace logo, typography, colors, patterns, branding guidelines document, and brand application examples.
Most of the units at XSpace were sold prior to the construction completion. The sales deck that explained the unique concept and options was used as an activation material.
Kiln is a boutique coworking franchise, originating from Utah and stretching its presence across the United States. With its breathtaking design, amazing amenities and a genuine sense of community, Kiln is truly a place where productivity meets joy.
I collaborated with development agency Scale3C and the Kiln team to build the marketing website and the community app. Focusing on the beautiful design of the space as the project’s centerpiece, we enriched the digital experience by seamlessly integrating customer acquisition and community-building features, including sign-ups, events, newsletters, room booking, a comprehensive community directory, messaging, and more. This effectively transformed a good-looking website into a powerful customer acquisition tool.
The marketing website showcases the Kiln spaces and amenities, serving as the primary vehicle for customer acquisition and onboarding, effectively converting visitors into Kiln community members.
The Kiln app allows members to keep the calendar of their events, meeting rooms and appointments, engage with the community, and use it as a business development tool.
The Loop stands as Australia’s top creative community, catering to designers, marketers, illustrators, photographers, and copywriters alike. It holds a distinct position as the prime platform for showcasing work, discovering projects, and connecting with job opportunities.
My collaboration with the Loop team involved a comprehensive overhaul of the platform, transforming it into a career advancement vehicle and the best place to source talent. Through meticulously rethinking the onboarding flows, the profiles, the portfolios, and the job post integrations, we managed to not only increase user engagement and reduce churn rates, but also boost job post revenue and enlist big-name advertises such as MTV, BBC, Uber, Spotify, and Bauer Media.
The updated Loop platform includes a host of features such as interactive portfolios, inspiration boards, professional profiles, messaging, job boards, salary reports, and more.
The sales deck is used as an activation material to onboard new advertisers and features the platform’s unique selling points in the Australian creative job market.
Common Networks was established to bring affordable internet to suburban communities across the US. Using a unique antenna technology as a cost-effective alternative to traditional fiber optics, it managed to disrupt telecom monopolies and provide high-speed internet at a fraction of the price.
Collaborating closely with the Common team, I worked on building their website, designing investment presentations, and developing their distinctive brand identity. Incorporating the concept of interconnected networks, I designed a clever C-shaped symbol made of multiple nods, that is both instantly recognizable and unique. The colorful friendly dots challenged the dry corporate branding of the competition and became the talk of the town when the brand was first launched in Alameda, CA.
The Common Networks branding package includes the logo presentation, the font and color selection, the styleguide document, and the usage examples.
The Common Networks website is a simple but effective online presentation of the company offer and unique technological angle.
The Common Networks Series A investment presentation was instrumental in securing the $7M funding.
Qbis is a unique European recruitment agency that empowers workers to leverage the freedom of movement within the EU and secure jobs with better pay abroad.
Starting with a quick revamp of the Qbis homepage, my involvement quickly grew into a sweeping transformation of their whole recruitment platform. This spanned everything from internal processes to funnels and practices. We realized that understanding workers and their needs is the key to improving conversion rates and driving recruitment numbers.
The impact of the project extended beyond a digital facelift. We ignited a shift in the company’s culture, steering it toward a more empathetic and supportive approach. Instead of just being recruiters, Qbis now serves as a valuable guide on workers’ journeys to secure jobs abroad and relocate. These introduced changes resulted in tripling the Qbis workforce acquisition numbers.
The Qbis platform includes a marketing website with helpful content for people interested in work abroad as well as an onboarding funnel that collects personal and relevant work experience information.
Rollpark employs its patented geotextile technology to construct industrial-scale parking lots for clients such as Ford, Canadian Pacific, and PennState. Over 1,000,000 cars are parked in these lots, which are more cost-efficient and eco-friendly than asphalt.
I collaborated with the Rollpark team on creating their product’s branding and developing the website. With the goal of expanding to the SME sector, we created a friendly and visceral design language that employed cross-section illustrations and infographics to educate potential clients about the product. This exciting new approach proved to be effective in attracting a new type of buyer, facilitating Rollpark’s expansion of its client portfolio.
Two versions of the Rollpark website lean heavily on educating the clients about its unique geotextile technology as well as distinct benefits such as permeability, longevity, time-to-install, and cost.
The Rollpark branding package includes the custom logo, color selection, and typography choices.
Malka is a creative studio headquartered in New Jersey. With big-name clients such as Showtime, Netflix, Universal, and Amazon, it produces a multitude of video, design, and animated content across every existing visual medium.
My engagement with the Malka team led to the creation of their new interactive website, which prominently showcases their impressive work and effectively communicates the company’s distinctive bold, daring, and straightforward approach. A generous dose of black, lively typography, and well-defined layouts proved to be impactful for delivering the intended message and accentuating Malka’s captivating work.
The Malka website serves as the primary vehicle for generating new client leads, recruiting talent, and staying connected with the creative community.
Siarhei looks at a design challenge with a sharp eye on the goals and empathy for the user.
Siarhei Teams is my personal network of amazing creative and engineering talent available for your next endeavor.
It’s a flexible alternative to full-time employment, that allows you to bring in design and tech expertise to your organization, or augment your existing teams with a wider talent pool and scale fast. Hedge against the fluctuations of talent demand—adjust your team size according to project requirements in real time.
Learn about my services, process, pricing, as well as design and business tips
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